Journal of Journalism and Media

Phatic Communication on Social Media

Main Article Content

Sayeed Al-Zaman

Abstract

Abstract


This paper argues that social mediated communication is essentially phatic communication, serving social purposes more than intellectual purposes. Also, social media contents are less informative, and users consume them frequently to satisfy their entertainment and social needs. This paper borrowed the concept of entropy from Wiener, Shannon, and Fiske and the idea of sociability from sociology to construct arguments for this position. At the core of the argument, the paper claims that lower entropic content is preferred by social media users because of its communicative convenience more than higher entropic content.

Article Details

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Articles
Author Biography

Sayeed Al-Zaman, Jahangirnagar University

Md. Sayeed Al-Zaman: Assistant Professor, Department of Journalism and Media Studies, Jahangirnagar University, Savar, Dhaka 1342, Bangladesh & Department of Media and Technology Studies, University of Alberta, Edmonton, Alberta, T6G 2E6, Canada. Email: msalzaman@juniv.edu